What marketing genius came up with that idea?!
From the department of obscure punctuation, we have the interrobang. A single character constructed by superimposing the exclamation point and the question mark, the interrobang was invented in the early sixties, enjoyed a brief, if mild, popularity before sinking inexorably into obscurity.
American Martin K. Speckter concocted the interrobang itself in 1962. As the head of an advertising agency, Speckter believed that ads would look better if advertising copywriters conveyed surprised queries using a single mark.
The deluded hopes of hack writers enamored of !?!?!?! constructions were dashed when this idea failed to gain traction.
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